Insights Association Corporate Researchers Conference 2018 – Consumers in Charge

Are you attending the Insights Association's 2018 Corporate Researchers Conference (CRC) in Florida October 8-10?

If so, we are all over the show and hope you can join us.

October 8-10, 2018

Look for Greg Stucky, and Karen Lynch from InsightsNow.

You can swing by our Booth #112—you can't miss us, we will have Legos® set up for you to share your PlayFULL Insights.™. Come "play" with us! (You could WIN too: Take a photo of your Lego creation, post it on Twitter, and tag @insightsnow and #CRC2018. Winner will be chosen Wednesday!)

Greg will be speaking with our client Dolores Oreskovich from Nestle Health Sciences on "Consumers In Charge: Using Iterative Learning Sprints For Rapid, Agile, Market Response" on Wednesday, October 10, at 11:15am, learn more here. If you'd like a preview of the topic, you can read this article all about it http://bit.ly/2xGciVX.

We hope to see you there!

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The Society of Sensory Professionals 2018 Conference is the place to be!

Are you attending the SSP conference at the Hilton in Cleveland?

If so, we are all over the show and hope you can join us.

 

Join us to get a sneak peek at what we've been up to this past year with our Clean Label Enthusiasts™ research community and what's in the pipeline. This unique research community from InsightsNow is made up of “forward thinking” primary shoppers in a rapidly growing consumer segment—with distinct points of view about ingredients, claims and brands. The community gives you the opportunity to quickly find answers and insights to solve your business challenges—and respond in an agile and effective manner to consumer demands.     To learn more, email us at info@insightsnow.com.

Wednesday evening, we’ve got something special planned for you, starting at 8pm. We want you to join us, but there are some fun parameters – to learn more about your “password” to attend, click here.

And the fun continues!   On Friday, September 28 at 8:30am, we are hosting an SSP Workshop: “Advancing Sensory Science by Integrating Perceptual, Cognitive, and Behavioral Psychology” with Dave Lundahl, CEO & Founder, InsightsNow; Alissa Galatz, Senior Sensory Scientist, Tyson; Mimi Sherlock, Global Director, Strategic Insights, International Flavors & Fragrances; and Greg Stucky, Chief Research Officer, InsightsNow.

Click here for more information https://ssp.confex.com/ssp/2018/meetingapp.cgi/Session/1066

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Clean Label Product Development Short Course at IFT18

Hilton Chicago, Waldorf Room 8-5
Saturday & Sunday, July 14-15

For many consumers, clean label has become the norm. For others, clean label may only inform a part of their purchasing decisions. In this course, we will look to uncover the nuances that exist between different consumer personas and the impact this has on different clean label purchasing behaviors and the implications for manufacturers.

While consumers want many different things when it comes to clean label, it is imperative that manufacturers understand the regulatory and legal guidelines to minimize and eliminate risk. This is a challenging task considering the ingredient landscape for delivering against consumers clean label requirements continues to evolve. As part of this course, you will interact with a consumer panel, and hear directly from brand representatives about overcoming the challenges of going clean label.

Program Focus:

  • Product Development & Ingredient Innovations

Appropriate for Intermediate-Level Professionals In:

  • Product Development
  • Research & Development
  • Technical Service
  • Sales & Marketing
  • Regulatory/Legal
  • Sensory & Consumer Science
  • Education (Students, Teachers, Educators) 

REGISTRATION:click here to register.

As part of your registration, you will receive course materials, lunches, refreshment breaks, and a certificate of attendance. Course presentation materials are distributed electronically; bringing your laptop or tablet is recommended.

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