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Behavioral Frameworks Highlighted in Quirk’s Article

Behavioral Frameworks Highlighted in Quirk’s Article

by Shelly Lundahl | Jan 9, 2019 | Blog, News

Check out this article in Quirk’s Research Review Journal where our CEO Dave Lundahl showcased a core basis for InsightsNow’s behavioral market research methodologies. He talks about how when one understands the essence of the research through behavioral frameworks,...
New Insights for Market Disruption- Introducing the Habit Flywheel™

New Insights for Market Disruption- Introducing the Habit Flywheel™

by Shelly Lundahl | May 23, 2018 | Resources, White Paper

For a business strategy to suceed, it must shake up the status quo and disrupt consumer behavior habits. We found that marketers and innovators can influence or change consumer habits in three ways:1. Target moments and routines, not people, to create upstream value2....
[July 2017] Webinar:  Uncovering Human behind Behavior

[July 2017] Webinar: Uncovering Human behind Behavior

by Dave Lundahl | Jul 18, 2017 | Webinars

Modernize your approach to Qualitative Research Join us for the launch of our new webinar series (presented August 2017) Watch Recording Not all innovations are methodological.  Sometimes, the innovation is in how you see the world.  In this webinar you will learn...

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