by Managing Editor | Sep 20, 2021 | Webinars
For the past four years, including this time during the pandemic, InsightsNow® has been tracking a group of consumers we call Clean Label Enthusiasts™. This proprietary research community consists of a group of people who look at ingredients on the front and back...
by Managing Editor | Sep 1, 2021 | Webinars
September 16 2 p.m ET (11 a.m. PT) Presenter: Dave Lundahl, CEO Register Here A central question for business today is “What is the “new normal” of life for consumer behaviors? Over the course of the pandemic, people have changed behaviors based...
by Managing Editor | Aug 5, 2021 | Implicit Applications, Webinars
August 19 2 p.m ET (11 a.m. PT) Moderator: Greg Stucky, Chief Research Officer Panelists: Lilah Raynor, CEO, Logica Research; Shannon Danzy, Director Research + Strategy, Rally; Melissa Geathers, InnovateMR Register Here Join us for a panel discussion on how to...
by Managing Editor | Jul 22, 2021 | Blog, Case Study, News, Resources
Are you trying to decide between multiple options to determine the most likely to bring success? Trying to hone product line optimization with competitive context? InsightsNow’s Playoff Tournament™ is an insightful way to select ideas with the greatest business...
by Managing Editor | Jul 22, 2021 | Blog, News
As market researchers, we are generally looking to see patterns in consumer behavior that will assist brands to “nudge” people along the path of behavior desired for success of the product or service. But there are also times where the best course of action is to...