by Managing Editor | Jul 22, 2021 | Blog, Case Study, News, Resources
Are you trying to decide between multiple options to determine the most likely to bring success? Trying to hone product line optimization with competitive context? InsightsNow’s Playoff Tournament™ is an insightful way to select ideas with the greatest business...
by Managing Editor | Jul 22, 2021 | Blog, News
As market researchers, we are generally looking to see patterns in consumer behavior that will assist brands to “nudge” people along the path of behavior desired for success of the product or service. But there are also times where the best course of action is to...
by Managing Editor | Dec 12, 2018 | Blog, PlayFULL Insights, Webinars
Presented January 10, 2018 Presenter: Karen Lynch, Sr. Director, Qualitative Insights View Here We invited attendees at the Corporate Researchers Conference this fall to play with LEGO® bricks in response to a research question and watched their creative juices...
by Dave Lundahl | Nov 15, 2018 | Blog
Sensory Diagnostics with a Behavioral Mindset Taking Advantage of the Power of CATA Questions in Product Assessments (check all that apply) Presented by: Sarah Kirkmeyer, Sr. Director Client Partnerships and Greg Stucky, Chief Research Officer. Presented: Thursday,...
by Shelly Lundahl | Sep 27, 2018 | Blog
Bringing Consumer Tracking Data to Life Presented by: Greg Stucky, Chief Research Officer and Mark Duffey, Senior Director, Client Partnerships Presented Thursday, October 4, 2018 View Here Can you find your human buyers & users through the tracking research you...
