How Clean Label Enthusiasts® are Changing Behaviors through the Pandemic

Tracker Study Insights

 

Behind each blue box below is a panel with the latest insights from our last survey of the CLE community on the week’s topic.

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We’re focusing on Clean Label Enthusiasts® as a consumer segment whose values and trendsetting buying behaviors have pulled the food industry and influenced the general population.

 

  

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Stay-in, Save Lives: couple cooking at home

 

Find recent and future webinars on Clean Label Enthusiasts® at WebinarsNow.

 

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  • Oct 18, 2020





    Holiday Season Reimagined


    Anticipating a “Different” Holiday SeasonCLE’s anticipate creative holiday celebrations and making gifting more personalized. They will miss their traditional gatherings and energy, but not the accompanying stress.


 


Webinar: Finding Holiday Magic

 

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  • Sep 18, 2020





    Beauty in the COVID Beast


    With extra time at home, CLE are mostly maintaining beauty routines which gave them a sense of “personal” time, peace, and control during health fears.This is one of the few routines which we were not forced to change.


 

beauty.and.covid.beast Crpd

 

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  • Sep 6, 2020





    COVID Myths – True or False?


    CLE trust most expert advice about preventing COVID, however disproved myths regarding food transmision and personal hygiene still persist.


 

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  • Aug 13, 2020





    Restaurant Throw-aways vs. Trusting Re-usables


    Consumers weigh sustainability in restaurant choices, but opting for less packaging comes down to trust in cleanliness and safety.


 

8-13 reusable cup tracker

 

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  • Jul 25, 2020





    Eatin’ Good in the Neighborhood?


    Community interactions are influencing a weight loss dietary lifestyle. Those interacting with more people are reaching for higher protein and low carb choices.


 

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  • Jul 10, 2020





    We are Now Seeking Foods to Lift our Mood


    People’s motivations for buying products at grocery stores have changed significantly.  CLE’s are now seeking out products that will lift their mood and provide additional sensorial experiences rather than for functional purposes.


 

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  • Jun 29, 2020





    The waiting (room) is the hardest part


    For in-person medical visits, people are afraid of other people, not the trusted medical professionals. People they would be sitting next to are the biggest concern.  They want protective measures in place!


 

 


  • Jun 29, 2020





    Virtual visits have continued potential, but personal touch is missed


    Nearly ¼ of CLE that are not at all interested in this type of medical care, regardless of the COVID pandemic.


 

6-29 Medical office

 

Want to find more insights from the early Lockdown phase?

 

Click here to follow the path back through the weeks.

 


May-July