Aug. 9-12 Pangborn Sensory Science Symposium 2021

by Heather

Aug. 9-12 Pangborn Sensory Science Symposium 2021

Everything You’ve Ever Wanted to Know About Sustainable Sensory Science

The theme for the 14th bi-annual Pangborn Sensory Science Symposium is all about sustainability—an important topic in all areas to help in striving to make our world healthier and happier.

The past couple of years have presented myriad challenges that impact research approaches, such as food security, globalization, corporate cost cutting, fast-adapt product development, the expansion of data collection and maintaining the relevance of our discipline, just to name a few. The sessions at the upcoming event will dig deep into these topics and more, as our industry and colleagues continue to navigate the ever-changing landscape of sensory science in product development.

In our session at Pangborn, we will be digging into consumer emotions with our very own Chief Research Officer Greg Stucky as he discusses “Emotions are fleeting, and are they reproducible?” on August 12 at 4pm Pacific Time. This presentation will be part of the track “Beyond Food—Sensory Learning from Other Categories” at the show.

One of our favorite parts of Pangborn are the poster sessions. Greg will also be presenting here, along with our senior research director Kenny McMahon, where we will once again dig into consumer emotions. Our poster session is titled: “The Newness Effect: Comparing emotions of currently used products vs a brand never tried.” You can actually access the posters up to a week before the conference—check ours out and book an appointment to discuss further!

Meet us at #Pangborn2021. The symposium will be presented in a virtual format this year. We’re looking forward to meeting people and sharing expertise during our don’t-miss sessions and the conference social times. This is a don’t miss session—you can also book time with us one-to-one through the show portal. We look forward to seeing you there!. Sign up now at https://bit.ly/PANG2021