The Quirks Event Virtual: New Market Research Learnings

by Heather

The Quirks Event Virtual: New Market Research Learnings

It’s been a year of new ways to work, new ways to learn and new ways to make connections with others. And we’ve never been to a Quirk’s Event quite like the new Virtual event this July. It isn’t easy to capture the energy and excitement of the traditional in-person event through an online experience, but we are all adapting. Despite some technical challenges like accessing on mobile, visibility into platform followers and finding booths, we still left the virtual conference abuzz with new ideas and new connections.

At our booth, we shared the latest and greatest about our research on global health and wellness, talked about new trends in on-demand research, and what’s happening in the field of clean label consumer behavior. Some of the content we enjoyed at the conference included presentations on AI and machine learning, on secondary research leveraging social intelligence, and on analytics generating deliverables aligned with the original research’s value proposition. Did you miss what we shared or any other booths or presentations at Quirk’s Virtual? No worries, the conference is set up to allow registrants access for two more months (or reach out to us and we can send you our booth content directly to review).

If you were there, how did you like the social media platform conference approach? We liked connecting with presenters via live chat, earning our “badges” for our various interactions at the event, and learning what’s happening out there during the sessions. We sure do miss face-to-face, personal meet-ups, but until then… we hope to see you online at another conference soon!