Our Story
Clean Living Behavior Changes
How are Clean Label Enthusiasts® Changing Behaviors through the Pandemic?
We’re focusing on Clean Label Enthusiasts® as a consumer segment whose values and trendsetting buying behaviors have pulled the food industry and influenced the general population.
Learn more about this group and this tracking study.
April 13, 2020
Creative socializing around food
Social distancing is becoming a habit.
April 13, 2020
Not compromising values
In a world of change CLE’s managing a need for frugality with their healthy lifestyle goals.
Oct 18, 2020
Founded
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Oct 18, 2020
Founded
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Oct 18, 2020
Founded
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May 27, 2020
We’re Not Ready
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Sep 18, 2020
Beauty in the COVID Beast
With extra time at home, CLE are mostly maintaining beauty routines which gave them a sense of “personal” time, peace, and control during health fears.
This is one of the few routines which we were not forced to change.
Oct 18, 2020
Holiday Season Reimagined
Anticipating a “Different” Holiday Season CLE’s anticipate creative holiday celebrations and making gifting more personalized. They will miss their traditional gatherings and energy, but not the accompanying stress.
2004
Best Upcoming Brewery Award
2004
Best Upcoming Brewery Award
2019
opened NY Tap Room
April 13, 2020
CLE’s find creative ways to socialize around food
CLE move past their personal fears and try new ways to stay socially connected at a distance.

April 13, 2020
Not compromising values in a world of change.
CLE’s managing a need for frugality with their healthy lifestyle goals.
Essential, working at home, or unemployed

April 13, 2020
CLE’s find creative ways to socialize around food
CLE move past their personal fears and try new ways to stay socially connected at a distance.