Untangling Emotions Webinar -Part 1

Untangling Emotions Webinar -Part 1

We recently shared our thoughts on “Defining Consumer Emotions for Market Research” on our blog, and dug even deeper into this topic in the first of our two-part webinar series, “Why Is There So Much Confusion About Emotions?”  This webinar, hosted by our Chief...
Driving Research Forward at The Quirk’s Event New York

Driving Research Forward at The Quirk’s Event New York

InsightsNow at The Quirk’s Event New York Conference season continued to “drive research forward”, with The Quirk’s Event in New York earlier this month. Along with exhibiting and speaking at the show (and giving away an Oculus Quest 2 to our winner Alka Bhatia at...
What Proprietary Research Communities Can Do For You!

What Proprietary Research Communities Can Do For You!

Using a research community has many advantages, with one of the most important aspects being the speed at which members of the community can participate in a study. Communities allow direct access to key consumers, and can be leveraged for any kind of needed market...
Designing More Inclusive Research: Webinar

Designing More Inclusive Research: Webinar

This past month, our August InsightsNow webinar dug into how to work to design market research that supports diversity, equity and inclusion and results in more representative insights that can better serve decisions for target audiences. We were thrilled to run a...