by Shelly Lundahl | Jan 29, 2019 | Resources
Explore this suite of customized analysis tools to rapidly dig deeply into your data to answer specific questions. Download (PDF,...
by Dave Lundahl | Jan 23, 2019 | Blog, Resources
Pet Foods – A Clean Label Deep Dive Headlines tell the story. “Human food trends driving pet food product innovation” —PETFOOD INDUSTRY.COM Who are these Clean Label pet owners? How does the industry understand and deliver...
by Shelly Lundahl | Jan 22, 2019 | Resources
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by Shelly Lundahl | May 23, 2018 | Resources, White Paper
For a business strategy to suceed, it must shake up the status quo and disrupt consumer behavior habits. We found that marketers and innovators can influence or change consumer habits in three ways: 1. Target moments and routines, not people, to create upstream value...
by Shelly Lundahl | Apr 12, 2018 | Resources
Co-Creation is a iterative approach in Innovation and Product Development phases with consumer insights and innovation teams. It combines qualitative sessions and quantitative feed-back to developers to refine a product concept and jump start prototype...
by Shelly Lundahl | Mar 28, 2018 | Resources
This is one tool for insights in Brand Positioning & Planning. Download (PDF,...
