Resources Archives | InsightsNow Behavioral Research

Driving Marketing Research Forward: Our Quirk’s Virtual Global Event Experience

by Admin | Mar 2, 2021 | Blog, Case Study

Late last month we once again participated in a virtual Quirk’s event, both attending some great sessions, running a virtual booth for InsightsNow, and presenting ourselves. Learning About Machine Learning On Wednesday, we caught a machine learning session with Brian...

Impact of COVID-19 Disruption on Consumer Behavior and Emotions: New White Paper

by Dave Lundahl | Dec 11, 2020 | COVID-19, Hot Topics, News, White Paper

Behavioral research firm InsightsNow releases a new white paper looking at shifting consumer sentiments, shopping patterns, emotional impacts, and motivations 3 December 2020 - Portland, OR - InsightsNow, a behavioral research firm, has released a new white paper,...

Implicit Explicit Test eBook Release

by Shelly Lundahl | Oct 21, 2020 | Hot Topics, News, White Paper

New White Paper on Applying Neuromarketing to Enable Better Product Marketing, Development and Innovation Behavioral research firm InsightsNow releases white paper exploring neuromarketing techniques and The Implicit/Explicit Test™ 20...

Coronavirus Impact on Food Behavior: Clean Label Eating on the Rise

by Dave Lundahl | May 8, 2020 | Blog, COVID-19, Resources

As the novel coronavirus has made its way across the globe, we have watched the statistics mount describing its toll on human life and consumer markets. Much speculation is centering on what might become the new normal to help consumer product companies effectively...

Product Spark™

by Shelly Lundahl | Mar 26, 2020 | Resources, White Paper

InsightsNow’s Product Spark™ is an innovative, proprietary exploration that gives unparalleled insight into behavior and usage. This multi-modal, immersive approach puts the consumer in context with your product and allows you to design and develop on a deeper level...