by Dave Lundahl | Nov 22, 2022 | News
Dear Friends, Thanksgiving has always been one of my favorite US holidays. It is a time when many enjoy family get togethers, eat good food, and pause to count our blessings. Yet, I recognize that many across the world do not celebrate this holiday. ...
by Dave Lundahl | Dec 21, 2020 | CRAEVS
Driving Your Product to Success By Dave Lundahl and Mark Crowell One of the biggest challenges in product innovation is to take that final step forward, to launch a product into the marketplace with confidence that it will be a success. Sandwiched between commercial...
by Dave Lundahl | Dec 11, 2020 | COVID-19, Emotions, Hot Topics, News, White Paper
Behavioral research firm InsightsNow releases a new white paper looking at shifting consumer sentiments, shopping patterns, emotional impacts, and motivations 3 December 2020 - Portland, OR - InsightsNow, a behavioral research firm, has released a new white paper,...
by Dave Lundahl | Dec 11, 2020 | CRAEVS
By Webb Girard and Dave Lundahl Once a final prototype gold standard has been developed, the next sprint in the CRAEVS solution is to rapidly scale up the processing of the prototype into a commercially produced product. This sprint involves Benchtop Development...
by Dave Lundahl | Nov 30, 2020 | Blog, CRAEVS
By Dave Lundahl and Lesley Werblin Translation requires more than providing promised functionality and a liked experience. It also requires tapping into the minds of consumers to understand what sensory qualities to build into a product as cues signaling the promise...