by Dave Lundahl | Dec 21, 2020 | CRAEVS
Driving Your Product to Success By Dave Lundahl and Mark Crowell One of the biggest challenges in product innovation is to take that final step forward, to launch a product into the marketplace with confidence that it will be a success. Sandwiched between commercial...
by Dave Lundahl | Dec 11, 2020 | COVID-19, Hot Topics, News, White Paper
Behavioral research firm InsightsNow releases a new white paper looking at shifting consumer sentiments, shopping patterns, emotional impacts, and motivations 3 December 2020 - Portland, OR - InsightsNow, a behavioral research firm, has released a new white paper,...
by Dave Lundahl | Dec 11, 2020 | CRAEVS
By Webb Girard and Dave Lundahl Once a final prototype gold standard has been developed, the next sprint in the CRAEVS solution is to rapidly scale up the processing of the prototype into a commercially produced product. This sprint involves Benchtop Development...
by Dave Lundahl | Nov 30, 2020 | Blog, CRAEVS
By Dave Lundahl and Lesley Werblin Translation requires more than providing promised functionality and a liked experience. It also requires tapping into the minds of consumers to understand what sensory qualities to build into a product as cues signaling the promise...
by Dave Lundahl | Nov 23, 2020 | Blog, CRAEVS
Inspire creative conceptual design through co-creation By Dave Lundahl and Brittany Kovacevic Success in product development depends on getting your conceptual design right. Missing the mark leads to wasted time and resources in downstream development, and risk of...
Three Techniques to Refresh your CLT studies
[April 22] Webinar: Finding Your Focus: Questions You Must Ask At The Beginning of Innovation
Innovation For Our Future: Research Chefs Conference 2021
[April 15] Webinar: Elevating Insights by Building Context into Your Consumer Research
April 21: LEAD CPG Matters Marketing