Managing Editor, Author at InsightsNow Behavioral Research

ESG Practices and CPG Companies

by Managing Editor | Aug 6, 2022 | Blog, Hot Topics, News

CPG Matters recently published an article by Dale Buss titled “How CPG Companies Ensure Their Brands Are ESG Sensitive.” The article digs into an increasingly important topic for CPG companies, ESG for “Environmental, Social and Governance” matters. After hearing on...

[August 25] Webinar: Challenges & Solutions to Activating Attribute Insights for Food Product Design

by Managing Editor | Aug 1, 2022 | Webinars

A panel discussion representing insights, ingredients, and brands Thursday, August 25 2 p.m ET (11 a.m. PT) Panelists: Tia Rains, VP Customer Engagement & Strategic, Ajinomoto Health & Nutrition North America, Inc. Roxi Beck, Consumer Engagement Director,...

Using Co-Creation for Innovation: IFT Conference

by Managing Editor | Jul 29, 2022 | Events, News, Recent Events

Earlier this month, InsightsNow had a chance to participate and attend the annual IFT FIRST conference. Our CEO Dave Lundahl and our CRO Greg Stucky spoke on a variety of topics at the conference. It was great to be back in-person and see colleagues and friends, old...

Insights Activation and Research Impact at InsightsNow

by Managing Editor | Jul 29, 2022 | Blog, Hot Topics, News

What has your research done for your business lately? Too often, the possible contributions of market research are not fully realized. It may be assumed when a project kicks off that it will help inform important decisions across the organization, but if you...

InsightsNow Adds Three New Hires to Research and Marketing Teams

by Managing Editor | Jul 21, 2022 | Hot Topics, News

Behavioral market research firm expands research and marketing departments for continued growth, promotes team members July 20, 2022 – Portland, OR – InsightsNow, a behavioral research firm, has hired three new employees, and promoted three current team...