Upcoming Events
March 8-11 Natural Products Expo West
Natural Products Expo West is the leading trade show in the natural, organic, and healthy products industry.
March 27-28 The Quirk’s Event – Chicago
InsightsNow is participating to share insights on how insights and marketing professionals can support companies efforts toward improving their environmental impact. Look for this panel discussion in the Best Practices session on Sustainability assembled by CEO...
Recent Events
[March 23] Webinar: Naturally Trending at Natural Products Expo
What behavioral insights can we find from what's Naturally Trending™?March 23 2 p.m ET (11 a.m. PT) Presenters: Dave Lundahl, Chief Executive Officer, InsightsNow; Kathy Stephenson, Director of Marketing, CuliNEX What's new this year to...
InsightsNow at Natural Products Expo West 2023
You can find the InsightsNow team at Booth N1316, where we will be with our partner CuliNex. CuliNex is a culinology consulting firm that specializes in plant-based product development. This year, we will once again be capturing pictures, videos and other information on trend-setting natural food and beverage products to create our popular Naturally Trending Report.
Sustainability 2100: Communicating Sustainability Performance Without Greenwashing
The “Purposeful Marketing: How to Communicate Sustainability Performance Without Greenwashing” panel at Sustainability 2100 spent time looking at consumer expectations around sustainability and what lenses consumers are using to look at businesses, brands, governments and NGOs in terms of sustainability practices.
Honing Your Plant-Based Product Strategies
Plant-based products were riding a wave for many years, with increased offerings in different categories. Recently, sales of plant-based products have been sluggish although consumers still aspire to purchase sustainable, healthy products. We have even seen press on manufacturing facilities for meat analogs being closed. So what is going on?
October 26, LEAD Marketing Conference Virtual
A Collaborative Conference for CPG Manufacturers and Retailers Covering All Aspects of Loyalty, Engagement, Analytics & Digital Applications InsightsNow is participating to share insights on identifying gaps between consumer aspirational and actual purchase...