by Heather

April 11-12, Quirks Event – Chicago

Looking forward to Quirk’s Chicago!

April 11-12, 2022

Location: Sheraton Grand Chicago, Downtown Chicago

Come see us at Booth #612

Quirk’s Events are two-day gatherings of client-side researchers and their vendor partners featuring concurrent tracks of 30-minute sessions on all aspects of marketing research. Adjacent to the session rooms, a lively expo hall forms the center of the action. With ample networking opportunities and a fun, collegial atmosphere, the Quirk’s Event is designed to be inclusive and collaborative. We love participating in these events, and we will be both exhibiting and speaking this year in Chicago.  

If you will be there, come join us for these talks:

  • InsightsNow’s Kristen Dale and Kim Lozano from Mars Wrigley will speak to the trend of deprivation challenges to improve wellbeing, like “Dryuary”.

Will you accept the challenge? An innovator’s look at deprivation challenges like Dryuary

 Room 2 | 9:45 am – 10:15 am | Tuesday, April 12, 2022

  • Sara Yang of InsightsNow and will share insights from research by the IDEA Council of the Insights Association on how best to ask questions regarding race and ethnicity.

On good terms: Asking the most inclusive race and ethnicity demographic questions

Room 3 | 2:15 pm – 2:45 pm | Monday, April 11, 2022

Please connect with us on the exhibit floor where we’ll be highlighting:

  • Implicit testing applications for behavioral research 
  • InsightsNow’s Innovation Center suite of resources

You’re invited to stop by our booth and see how you can improve your agility in the market with consumer behavioral insights.

Come meet Ann, Kristin, and Carrie at Booth #612 to learn more.