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CORVALLIS, Ore. – June 24, 2009 – InsightsNow, Inc., a Corvallis, Oregon-based market research firm serving the consumer packaged goods industry, has introduced iFlash studies, a way to get a quick and professional consumer pulse. The product aims to help companies with tight budgets avoid doing their own research, which can be incomplete, inaccurate or cast too broad a net. With iFlash, companies can get a read on messaging, packaging or product changes, validate a hypothesis, and more. Here are some of its features:
iFlash offers companies an online research solution. It provides professional, high-quality results at a fraction of the cost and time of a larger study. It delivers all the benefits of using a professional research agency: A personal consultation, a professionally written survey and a top-line report. “iFlash is a great alternative for companies that need to cut costs but don’t want to sacrifice the quality of their research,” InsightsNow President Dr. David Lundahl said. “We’re using our top researchers to help our clients get quick, accurate results.”