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Karen Lynch joins Board of Creative Education Foundation

November 7, 2017

The Creative Education Foundation (CEF) is proud to present Karen Lynch as the newest member of the Board of Trustees. CEF’s Board of Trustees is an international board, with members …

NGMR Awards: “2017 Industry Change Agent of the Year”

October 24, 2017

Thank you to our clients and industry leaders who nominated Dave Lundahl, InsightsNow CEO, as “2017 Industry Change Agent of the Year” by the Next Gen Market Research Group (NGMR) and Women in …

InsightsNow Adds Growth Strategist Kristin Luck to Board of Directors

October 23, 2017

23 October 2017 – Chicago, IL – InsightsNow, a research consultancy that specializes in applying the science of human behavior to custom research for product development, brand positioning and marketing messaging in …

Empathy in Market Research:

August 8, 2017

How human-centered stories lead to brand opportunities By Karen Lynch As market researchers, we are nearly 100% focused on understanding people. We concentrate on learning what individuals think and feel about …

Is Fake News or Misinformation Hurting Your Food Business?

July 13, 2017

Some Insights into Why and What to Do About It By Dave Lundahl A dramatic trend in food behavior today is the popularity in “free-from” foods.  Growing in the US …

Karen Lynch Leads Expanding Qualitative and Hybrid Research Program

June 12, 2017

Karen Lynch will expand on InsightsNow’s quickly growing co-creation and co-design methods which uncover sensorial triggers of behavior. These triggers are used to move innovations to market faster with greater …

listed in GRIT 50Most Innovative Companies

GRIT Survey Recognizes Ongoing Innovation

June 5, 2017

Thank you to our clients and industry leaders who voted for InsightsNow as one of the most innovative market research firms in the world.   We are grateful for clients who …

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